PSYCHOLOGY WITHIN THE DESIGN!

Before we understand psychology within the design we must first under what psychology is and why it’s important to understand the way the mind works. PSYCHOLOGY Psychology is the scientific study of behavior and the conscious or unconscious mind. The study explores such mental behaviors as emotions,intelligence,personality,mental functioning,perception and human interaction. The study of psychology […]

A DESIGN BRIEF, 8 BASIC COMPONENTS!

As designers we are not just responsible for designing a logo, a business card, a brochure or website but one of our jobs is to understand the client and guide them in making the right choice. Logos and simplicity not only aims to be a community for designers but a place where even the client […]